For most people, stickers are silly things that kids or teens stick on their laptops or phones. Why should people utilize them in advertising? Since it is a form of great word-of-mouth advertising; people see your brand on a custom phone case and they immediately get attracted to your business.
Here are 10 points to help you create
and print great design stickers.
Stickers shouldn’t be complicated by any means. You do not have the time
to interpret a bumper sticker that you observe for a few seconds and so your
sticker idea has to be simple.
Play around with the shape
A circle or square is the typical choice as far as stickers are
concerned. It is fine in most cases. They are business-looking and funky too.
Fewer details
The sticker has to stand out, however, you cannot just add more details
since it will only worsen the ability of the sticker to stand out.
Match colors with the brand
Design stickers can have any color palette if it is meant for fun.
Conversely, the ones created for business should match the brand.
Readable text
It is always best to avoid text in your stickers. However, if you have
decided to include it in the stickers, you need to ensure that they are super
large so that it remains readable.
Give your brand the space
From the point of view of an advertiser, you would want the stickers to
state your brand in one form or the other. But, from the audience’s
perspective, it actually defeats the very purpose of stickers. Make some
stickers that state your brand and then create other ones that do not.
Incorporate a means to get in touch
with you
Some stickers should have the means to make contact with you. a social
media handle, a website address, a QR code or a phone number should be ideal.
Use CMYK
A professional designer will ensure that the design has CMYK instead of
RGB. However, if you are making the design on your own, you need to be
acquainted with this fact.
Design the sticker in vector or
higher resolution
It is always better to design a sticker in a higher resolution in
advance. You can use the image for printable materials such as T-shirts or
custom mugs when you create it in vector. You can scale in easily and it will
appear good in any media.
Try out the vinyl first
The vinyl sticker and the artwork are the two most important components
of a sticker. You most likely will put more effort into designing the sticker.
The same should apply to the quality of the sticker as well. Test the sticker’s
vinyl to ensure that it will last for a long time.
Union Made Stickers will help streamline your sticker purchasing
experience. Their site provides you with a simple way to take a look at their
most recent designs in addition to some old favorites.
